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How to Post on Pinterest: A Step-by-Step Guide

How to Post on Pinterest

Pinterest is a good place to promote brands and gain followers. You can upload high-quality, eye-catching images and videos to attract viewers. You can also put links on these Pins to let the viewers know more about your products. Today, we’ll introduce how to post on Pinterest from computers and mobile devices. Some posting tips are also mentioned.

Things to Know Before Posting on Pinterest

To post on Pinterest smoothly, you can check the requirements below.

Posting through Pinterest web or desktop:

  • Photos: JPG, PNG; Videos: MP4, MOV.
  • No more than 10 images or videos per upload.
  • Each photo should be less than 20 MB and the video 200 MB.
  • The content should be appropriate.

Posting through Pinterest mobile:

  • Photos: JPG, PNG; Videos: MP4, MOV.
  • No more than 20 photos or videos per upload.
  • Each photo should be less than 20 MB and the video 2 GB.
  • Content must follow community guidelines.

Drafts

  • Drafts will only be stored for 30 days.
  • Only the Pinterest desktop supports multiple Pins editing.
  • You can’t edit drafts across different devices.

How to Post on Pinterest from Different Devices

You can post on Pinterest from the desktop, browser, and app. The steps are very similar.

How to Post on Pinterest Desktop or Web

To post or make pins on Pinterest from a PC, laptop, or Mac computer, follow these steps:

Step 1. Go to Pinterest.com or open the Pinterest desktop on your computer.

Step 2. Click on the Create button on the top left of the Pinterest page.

The Create Button on Pinterest Web

Step 3. Upload pictures or videos onto the page. Click on the grey area, press the Ctrl key, and choose up to 10 pictures or videos, or manually drag and drop them there.

You can also click on Save from URL and enter the desired website’s URL to upload .jpg files of this website. However, you can’t upload .mp4 files but their thumbnails this way.

Step 4. Edit the details of the image. Use these features under the picture or video:

  • Edit cover: This is for videos. Click “Edit cover” at the bottom of the video and pick a frame as the cover.
  • Add details: Add titles, descriptions, tags, and affiliate links to these images and videos.
  • Choose a board: Categorize this post into the Pin you created.
  • Add Products: Put your products’ purchasing links like the Amazon affiliate links on the post.
  • Publish later: This is a scheduling feature for the business account. You can schedule up to 30 days in advance.
  • More options: Switch on Allow people to comment and Show similar products.

Step 5. Select from the drafts and click the Publish button at the bottom left of the edit page. Now, the pictures and videos should be successfully posted on your Pinterest. You can click the View button appearing at the bottom or go to your profile to check them.

The Publish Button

How to Post on Pinterest Mobile

Posting pictures and videos on Pinterest mobile is very similar to posting on desktop and browser. Here are the steps for Androids, iPhones, and other mobile devices.

Step 1. Open the Pinterest app and log into your account on your mobile device.

Step 2. Tap the plus icon at the middle bottom of the screen and then select Pin.

Step 3. Choose up to 20 photos or videos from your gallery and tap Next. You may need to grant permission to access the gallery on Pinterest. The selected photos and videos will be put into a single video Pin.

Step 4. Edit selected pictures and videos. You can add text, title, link, description, tags, or other information to the post. You can edit the video’s cover. Then, select a board to put the post in.

If your account is for business, you will see the option to Publish at a later data. Tap it and schedule up to 30 days in advance.

Step 5. Tap the Create button at the bottom right to post it on your Pinterest.

Tip:

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How to Post on Pinterest from Instagram

To post content from Instagram to Pinterest, you can follow these steps:

Claim your Instagram account on Pinterest: Log in to Pinterest, go to your profile page, click the settings icon, select “Claimed Accounts,” then choose “Instagram” and follow the prompts to complete the account claim.

Enable auto-publishing: When claiming your Instagram account, you can choose to enable the auto-publishing feature. Once enabled, new content you post on Instagram will automatically be published as Pins on Pinterest.

Manual posting: If you don’t want to enable auto-publishing, you can manually save content from Instagram to your device, then create a new Pin on Pinterest, upload these images or videos, and add relevant descriptions and links.

Note that once the auto-publishing feature is enabled, new posts on your Instagram will be synced to Pinterest within up to 72 hours.

Related: How to Post on Instagram: A Beginner’s Guide

Tips for Posting on Pinterest

If you want to attract more viewers for your Pinterest posts, you can check these tips:

Post clear, brightly colored images or videos: Ensure images and videos are clear and high-resolution, avoiding blurriness or dullness. The recommended aspect ratio is 2:3 (e.g., 1000 x 1500 pixels), with vertical formats performing better. Use bright, high-contrast colors to grab attention.

Add concise titles and descriptions: The title can be up to 100 characters, highlighting the main theme. Include commonly searched keywords in the description to improve the content’s ranking in Pinterest search. If relevant, you can also add a link to a blog, product, or website.

Use highly relevant keywords related to the Pin content: Choose keywords that are highly relevant to the Pin content. Also, add appropriate tags (e.g., #DIY, #HealthyRecipes) to help users find your content more easily.

Stay active: Regularly update your Pin content to increase traffic to your homepage and boards. Post during peak audience activity times, typically early mornings on weekdays or weekends. Stay active by engaging in community interactions and responding to users in a timely manner.

Conclusion

Pinterest is a vast collection of photos, and there are no barriers to posting on it. Therefore, the competition is intense. Gaining many views is not an easy task; it requires you to use your imagination and creativity to create outstanding posts. Hope this guide on how to post on Pinterest helps you!

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